Tag reads:
"Sprinkle on the lawn at night,
The moon will make it sparkle bright,
As Santa's reindeer fly and roam,
This will guide them to your home!
Merry Christmas!"

Contents are porridge oats with a spray of edible glitter inside the tube, making it safe for birds and animals. No plastic glitter.
There's a selection of ribbon colours available. Empty tubes also available with a random ribbon colour.